Writers Need a Marketing Plan Too

You are a writer. If your work is good enough, people will throw money at you, right?

Yes, they will, but they need to know that you exist. And this means that you need a
marketing plan. What marketing works best? All marketing works. but you need
keep it up, even when you seem to be getting zero results.

Let’s imagine a couple of scenarios. Writer A wants to be a full-time writer. She
knows that to do this, he needs to sell X number of items and sell a
Book proposal per year. The writer A she knows that in addition to writing her works, she is going to
need to market them. Writer A creates a marketing plan. It takes 30 minutes in
your computer You decide that you will submit five article proposals a week, and
she will research and write a book proposal.

She allocates the time to do those things in her daily schedule. She knows that these
Tasks are not negotiable. No matter what, she will perform those tasks.
every day. Even on your worst day, when your car breaks down, your child needs to go.
to the hospital, and she has a deadly migraine.

Writer B also wants to be a full-time writer. Like Writer A, she knows that she will have
sell X items, and sell a book proposal. Writer B does not make a plan. She gets
started writing an article proposal. You realize you need to collect information
resources and sends five emails.

The next morning, he downloads his emails and is instantly depressed. Nobody has
answered. She decides that she will give her possible sources a few more days to respond.
She goes on with her life. She will write when her sources respond.

A week later, one of the sources contacts Writer B, who suddenly remembers
I was researching an article proposal. She goes back to reading her notes. the idea has
gone flat No longer interested in writing it.

The point of these two scenarios is that real life is messy. It’s easy to lose track of
what are you doing if you don’t have the process written down somewhere. East
means, create a plan and then create checklists and check them off every day to
be sure to keep working on the plan.

QUESTIONS TO ANSWER IN YOUR MARKETING PLAN

=> Q: What type of writing do you want to do and sell?

Make a list: copywriting projects (business writing), featured magazine articles,
novels, non-fiction books, etc.

=> Q: What is the market for each type of writing?

This section will take more time, especially if you are a new writer. it doesn’t
It helps that many writers’ online discussion groups actively discourage talking about how
many writers are paid. However, you CAN find out. Here are some URLs that help:

writersmarket.com:

http://www.writersmarket.com/

When all else fails, ask someone else to write the type of writing you want.
do.

=> Q: What makes your writing unique?

This is a “know yourself” question.

=> Q: How much can you produce?

You need to make production goals part of your marketing plan. if you are part time
writer, how many salable words can you produce a week? 2000?

If you’re a full-time writer, set a goal for sellable words produced for each day. Do
this is a goal that is easily achievable.

=> Q: Create a list of target markets

This is self explanatory. It is a marketing database.

=> Q: How will you reach your target markets?

Email, email, fax, phone?

=> Q: What is your long-term monetary goal? How will you reach that goal?

Set a goal for three years from now, one year from now, this month, this
week, and for today.

You are less likely to waste time if you know that the time you spent on the phone
it costs you $90

=> Q: How much do you earn now from your writing?

If you have yet to make your first sale, that’s fine.

If you’ve been earning the same amount for the past two years, it’s a danger sign:
you have reached a level that is too comfortable for you. You will have to make a concerted
Strive to get out of your comfort zone.

There you go. Answer the questions and you have a basic marketing plan that
it will work for you. Good luck.