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Popularized by the Pipeline Profits promotion, joint registration has garnered a lot of attention recently. This article will provide you with information on co-registration.

Joint registration is a way to buy specific subscribers and leads to your newsletter/ezine from a third party service in bulk.

Leads are collected by websites that offer something in exchange for people who opt in to receive that website’s newsletter.

It basically means that your subscription offer is included with the offer of other publications, so that when someone subscribes to the other newsletters, they have the option to subscribe to yours as well without having to re-enter their personal information. .

Well-known internet marketing expert Dr. Raplh Wilson has said that “co-registration is a widely used approach to increase the size of your email lists. Co-registration works like this: after you fill out a form By signing up or leaving a website, visitors are invited to subscribe to one or more ezines. If yours falls between these and the site receives a significant amount of traffic, you will start receiving a number of subscriptions.”

Let me give you an example: if you go to a website like NYTimes.com and sign up for their free content, you will have to give your information like your name, email address, phone number, etc.

Once you are registered, you will be redirected to a page that shows you other offers and newsletters that you can also subscribe to. This is where your subscription offer appears and the possibility for Internet users to subscribe to your list. The website will then send you subscribers who have chosen to subscribe to your offer to add to your list.

Hotmail also does something similar when you sign up for a free email account.

When you buy co-registration leads, you’re basically buying a ready-made opt-in email list that belongs to you. You can turn your joint sign-up leads into a regular list that knows and buys from you.

Many people think that co-registration leads are some kind of SPAM, so don’t use it. THEY ARE NOT SPAM. Co-registration tracks are 100% secure and CANSPAM compliant. They are made up of opt-in subscribers, not collected by some kind of software that crawls the web for email addresses.

The reason I recommend using joint registration to build your list is because it’s easy, fast, and cost-effective. It’s also very specific, because you only pay when the person joins your list and has seen your offer and the value you’re offering.

There are many co-registration services and lead providers on the web that you can buy co-registration leads from. Some of these services collect leads from those deal pages with other postings on websites like the NYTimes. Some of these joint registration services use their own offer page to collect leads.

Make sure the subscribers you receive from your joint registration services are specific and looking for what your list offers. No matter how good the leads are, if they are not targeted, they will be useless.

Make sure the lists they are providing are up to date. Ask them how old the potential customers are. If they are older than 30 days, do not use them. You don’t want to buy cold lists; may have problems. Just like any normal list, you want to send emails to the most recent list you can get your hands on. New lists are more responsive. Make sure you have permission to email leads on the joint record. You don’t want to get nasty SPAM complaints. Some lead providers provide you with leads that are compelled to join. These people are usually paid with money to join, or someone who wants to win the draw. Do not ask for leads from these services and providers.

Ask your lead provider how many times the lead list has been sold. Some services sell the list to 5 different people, making the list less responsive. If the listing has been sold more than 2 times, please do not buy from them.

I highly recommend co-registration providers and services that are integrated with 3rd party autoresponders as this allows subscribers to DIRECTLY and INSTANTLY subscribe to just your list, which means you won’t have to wait for providers to send you customers potentials for you to load. in your autoresponder.

You should always make sure that you can get their email address as soon as possible (what else is better than instant?), as you want to start making money from them right away. The longer you wait, the more likely it is that these addresses become obsolete, the higher the chances of receiving spam complaints.

I also recommend that you use joint registration services and providers that use the double opt-in option to lessen the chance of spam complaints.

Another idea is to approach ezine publishers directly to see if they are interested in a joint registry agreement. You can work out a deal with publishers to put your newsletter offer on their signup “thank you page” and you put your offer on their thank you page. Just make sure you’re not in direct competition and only share a similar target market.

You can go to Google to find a list of newsletter/ezine directories.

Whichever method you choose, just make sure you’re getting quality email addresses and make sure your offer is placed next to posts that share a similar target market to yours. You don’t want your offer to be lumped in with a bunch of newsletters offering free golf tips if your newsletter is about home business opportunities. market niche, and whether it is a double opt-in or a single opt-in.

Subscribers can be worth much more than $1 if you calculate the value of these leads.

You’ll be able to get an idea of ​​how much each subscriber is worth after you send out a few promos using this formula (it’s just an estimate): For subscribers generated from joint signup alone, you can typically get around $1-$1.5 per subscriber (varying from niche to niche), spending only around $0.3 – $0.4 per subscriber.

That’s about $1 profit per subscriber. What if you can buy a co-registered list of 10,000 or even 100,000? That would be a profit of $100,000!

When used correctly, co-signup leads are a great way to build your list quickly.

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