The first thing to realize when using Instagram for business and being able to schedule Instagram posts is that you need to upgrade your account to a business account.
When you have a business Instagram account, you unlock many features that are not on the personal platform. So do it right away, then follow the rest of the steps.
Tools you can use
There are numerous tools that you can use to schedule Instagram posts. Hootsuite.com, Later.com, and HopperHq.com are great platforms to use. You can upload the information using your laptop or PC, or you can hire a virtual assistant to do it for you. You no longer have to send individual posts through your phone. If you have a business account, you can use scheduling software to schedule each post. But you will still need to use your phone to finish the process if you are posting photo or video albums.
Interact with your followers
Although you can now use tools to schedule Instagram posts without your phone, you still have to push yourself to engage with your followers. You don’t want to forget to watch Instagram and comment on people who tell you things and comment on other people’s posts, although you can schedule it using your PC. Remember, social media is all about participation. Commits.
There are some services that will say they will automate getting more followers and shares for you. But the truth is that this is a bad idea. While it may seem fun to automatically follow and like people who comment or use a hashtag that you set up, the best way to do it is personally. If you really want active and legitimate follow-up, do it yourself or ask your VA to do it for you. Otherwise, you could even end up with a locked account.
Don’t spam your audience
Instagram is very adept at getting rid of spammers. Therefore, you must be careful about the appearance of spam. If you have a lot of images from the same event, post them as a photo album. Also, try to offer free content more than you promote. They say you should promote only once after three posts. So, post helpful content three times and then promote the fourth time. It is a good rule of thumb.
Avoid scheduling content too far
If you schedule your posts too far, you may end up accidentally offending people. But, if you pay attention to the news and can stop your schedule, you might be saved if something happens. Be very wary of any type of scheduled post that can be taken badly on a bad day.
Always check your post before scheduling or posting. Check for typos and make sure there aren’t any issues with your image that may be taken incorrectly or something you don’t want. Post regularly, use appropriate hashtags, and follow your fans.