How to get a good Page Rank in Google?

All companies and service providers, with an online presence, want to have a high Page Rank in Google, for obvious reasons.

But is getting high results on the search engine ranking page (SERP) a piece of cake?

No!

If that had been the case, all of the company’s websites and web pages would have been on the first page of Google and other search engines. And, the various search engine optimization (SEO) agencies would not have been working overtime to improve the page rankings of their clients, through different innovative and creative methods.

Why is it so?

Google follows a specific set of algorithms. Keep making updates to improve the way search results are delivered.

Over the years, the great search engine has morphed from a knowledge search engine to an information search engine.

Now, if you want your pages and sites to rank highly, think outside the box and provide relevant, valuable and well-written information, in a way that your readers will easily discover.

This is not to say that common SEO practices, including optimized meta titles and descriptions, structured URLs, user-friendly navigation, image optimization, Google attestation, etc., are no longer relevant.

They still are. Without working on these aspects, you cannot expect to get a high Page Rank in Google.

What other thing?

Content is king.

Even though various other factors are at play, content is still the rule.

If your content is new, good, relevant, and informative (and of course not gimmicky or full of gibberish), your sites and pages will attract decent traffic and business.

However, having quality content alone may not do the job for you.

You have to promote and share it aggressively, through blog links and website URLs, and through:

1. Discussion Forums, also known as Open Knowledge Forums

2. Question and answer sites (Quora)

3. Pinterest (for sharing images)

4. Social bookmarking sites (digg, delicious, reddit)

5. Good article sites (e-zine)

6. Social networking sites (Facebook, LinkedIn, Instagram and Twitter)

7. Blog Directories (Blog Lines, Bloggapedia)

8. Video sites (YouTube, TikTok)

Also, use relevant, famous and respected sites to publish your posts in your Guest Posts section. For this, he writes extremely well and provides high-quality and relevant content.

Also, use the Infographic option as well. SlideShare is an excellent tool for creating infographics.

Shared content with quality supporting images, in a sequence, would do wonders to improve your Google Page Ranking.

Inorganic or paid methods

For instant results, use inorganic or paid methods, such as Pay-Per-Click (PPC).

PPC gives advertisers the opportunity to place their brand, product or service, in a very prominent position, in the form of an ad that targets a particular keyword or phrase.

PPC will get you results very fast, even if only for a short term. For long-term high page rank on Google, organic methods will do the trick.