How to entice the customer to call

Distributing your flyer is one thing, but getting customers to call for them is another. Getting your target consumer to call because of your flyer all starts in the design part of your plan. Designing your flyer is very important because everything you put has to capture the attention of the target consumer. Your brochure will be headed straight for the trash if it can’t catch your prospect’s eye. Creating a catchy title is one of the most important things to do.

If you’re thinking about getting your target consumer’s attention by advertising a sale or promotion, or even attracting them in some other way, then you need to think. This could be the difference between a failed shuttle drop and a successful shuttle drop. By making your target consumer feel like they’ll be missing out on something very important to their home or business if they don’t call, you’re guaranteed to increase the number of calls they’d normally get after a flyer drop. Certain slogans entice consumers to quickly call. Slogans like “Act Now,” “Don’t Miss Out,” and “If you sign up now, you’ll get a limited time only…” will help you hit those sales goals. Also, never be afraid to take inspiration from other advertisers.

Make sure your contact details are clearly displayed; Bold and clear for all to see, so when they rush to call you they won’t have trouble finding your phone number. Having your contact details printed in a small font near the bottom of the brochure will only frustrate the target consumer. Make sure you don’t make this mistake because it could cost you vital sales and potential repeat customers.

You have to try various combinations to produce a successful flyer. You’ll learn from each iteration of your brochure what worked and what didn’t. Nobody comes up with a winning formula overnight. You have to invest time and money to try various combinations before you find a successful way to make the money come back to you. Hitting the winning combination will reimburse you for all your advertising costs and you will start earning. This is the beauty of advertising; it is a small price to pay for what you will receive in the long run.