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I cringe every time I hear someone say “the money is in the list” because the person in question usually thinks you can show up online, build a list without doing anything, and make money on autopilot while you sleep. This is an impossible dream. The truth is that it takes a lot of work to build an online list and it takes even more work to make money online.

The good news is that hard work doesn’t have to last forever and you don’t have to work crazy hours every day to build your online business. All you have to do is set up your lead generation system; Capture your prospect’s contact information and follow up with them.

Now this may seem like a lot of work, but thanks to autoresponders, 2 of the 3 steps can be automated. Here is how:

1. Get traffic – This task is up to you. You can write articles, post to blogs or online forums, take advantage of pay-per-click advertising, do joint venture deals, or go after big-name affiliate marketers. Any of the above will do. Just pick your favorite tactic and put it to use. This is your Lead Generation system.

2. Capture them – When your prospects land on your website, you want to capture their names and email addresses. Auto responder services like Aweber.com or GetResponse.com make this very easy to do.

Simply create a new email list (also called a campaign) in your control panel, copy the HTML code provided, and paste it into your website. It will instantly create a place for your prospect to put their name, email address and send you their information. There is only one more step left to earn money online…

3. Frequent monitoring – The last step in the process is to constantly follow up with your prospects. You want to provide great content to your subscribers by helping them with their problems, providing helpful resources and links they can use, and providing other information about your niche topic.

Another clichéd phrase is “the fortune is in the follow up”, which is exactly what happens when you follow up and connect with your subscribers frequently – you will make a fortune.

If you don’t already have an autoresponder service, you should sign up for one today as it is the backbone of your online business. The more emails and messages you load into your autoresponder to send automatically, the better your chances of making money online, on autopilot!

What are you waiting for? Start building your email list online today!

By admin

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